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Is Her Time” \u00c9 O Nome Da Mais Recente Campanha De Pharrell Williams E adidas Originals"},"content":{"rendered":"

Sempre explorando o tema da igualdade, presente desde os seus primeiros trabalhos, ADIDAS ORIGINALS e Pharrell Williams lan\u00e7am uma nova campanha, batizada “Now Is Her Time” e fotografada por Collier Schorr.<\/p>\n

O foco, dessa vez, \u00e9 o “empoderamento feminino e a representa\u00e7\u00e3o de escolhas ousadas”, por isso a escolha da fot\u00f3grafa, conhecida pelo trabalho em que explora quest\u00f5es de g\u00eanero, sexualidade e identidade, e das personagens, mulheres diversas e poderosas, al\u00e9m de ativistas apoiadores da causa.<\/p>\n

A lista de convocadxs inclui a cantora Syd, a co-fundadora do movimento “Black Lives Matter” Patrisse Cullors, Nadya Okamoto, fundadora da ONG period.org, a escritora, diretora e comunicadora Reggie Yaters, Iddris Sandu, tecn\u00f3loga em arquitetura, a surfista Keala Naihe, filmmaker e ativista Sana Azim, Tyra Mitchel, m\u00e3e, artista e fundadora do projeto “Art Mom”, as modelos Isabela Rangel Grutman, Sara Cummings e Kadija Diawara, al\u00e9m das dan\u00e7arinas Sheena Cain e Sophia Parker.<\/p>\n

Todas as convidadas vestem pe\u00e7as da nova cole\u00e7\u00e3o de Pharrell e ADIDAS, ag\u00eanero e dispon\u00edvel em tamanho para toda a fam\u00edlia, que incluem vestu\u00e1rio, acess\u00f3rio e vers\u00f5es dos t\u00eanis HU NMD TRAIL, CRAZY BYW, SOLAR HU, al\u00e9m da estreante ADILLETE 2.0. Juntos, os cal\u00e7ados comp\u00f5em uma cartela de cores que vai do preto ao branco, passando por nuances de vermelho, alaranjado, verde, azul e violeta, lembrando as cores do arco-\u00edris e o projeto mais famoso de Pharrell, composto por 50 vers\u00f5es do SUPERSTAR, em 2012.<\/p>\n

A cole\u00e7\u00e3o chega \u00e0s lojas internacionais em 31 de agosto e ainda aguardamos informa\u00e7\u00f5es oficiais sobre quais itens desembarcam por aqui, e quando.<\/p>\n

\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

Sempre explorando o tema da igualdade, presente desde os seus primeiros trabalhos, ADIDAS ORIGINALS e Pharrell Williams lan\u00e7am uma nova campanha, batizada “Now Is Her Time” e fotografada por Collier Schorr. 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